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Assume you are creating an app for a water taxi business in the Cayman Islands. You must use PESTEL and Porter’s 5 Force

Posted: Fri May 20, 2022 6:07 am
by answerhappygod
Assume you are creating an app for a water taxi business in the
Cayman Islands. You must use PESTEL and Porter’s 5 Force to analyse
the industry’s external environment, profitability and competitive
intensity. Your answer should take the below questions into
account.
Is there a trend changing the industry’s structure (.g.,
Covid-19, trade war, new technology)? Is this industry
consolidating? How is this industry’s current competitions and
profitability? Any existing players? who are they? What do they
offer customers? what are their strength & weaknesses? Any
barrier for new players?