Question 41 (0.8 points) Given the complexity and high cost of using the Check product, SS knows they'll need to employ
Posted: Thu May 05, 2022 9:38 am
Question 41 (0.8 points) Given the complexity and high cost of using the Check product, SS knows they'll need to employ direct marketing / personal selling efforts. Which of the following benefits IS not a strength of direct marketing? ability to adjust promotional messages strong return on investment ability to easily measure results relatively low cost