Answer Happy

1.
After having a bad day, Alex rushes home to play video games
because he knows doing so will distract him from his negative mood
as all of his attention is on the game. Which mood-impacting
message characteristic is represented in this example?
Excitatory potential
Absorption potential
Semantic affinity
Hedonic valence
2. Eudaimonia assumes media users will avoid media content
that reminds them of a negative mood.
True
False
3. The greater perceived persuasive intent of a media
message, the greater the likelihood that the persuasive impact will
occur.
True
False
4.
Which of the following describes how more data can be stored in
smaller spaces in the digital age?
Compression
Conversion
Convergence
None of the above
5.
_____ explains that processes and characteristics of receivers,
senders, and channels instigate feedback to produce extremely
favorable impressions of interaction partners.
The cues-filtered-out approach
Affective disposition theory
The hyperpersonal model of CMC
Mood management theory
6.
Which of the following describes the ease of transfer from one
device to another in the digital age?
Compression
Conversion
Convergence
None of the above