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Imagine that you are the marketing manager for Swiitch Beauty. The brand will be launching a new men’s skin care range t

Posted: Mon May 02, 2022 6:41 am
by answerhappygod
Imagine that you are the marketing manager for Swiitch Beauty.
The brand will be launching a new men’s skin care range to cater to
the male grooming market in Africa. Design the marketing mix (4Ps)
for the new range using the following to guide your answer:
3.1 Product: - What type of products should the brand offer? (3)
- Describe each level of the product for Swiitch Beauty’s new men’s
skin care range (9) - Which type of brand would Swiitch be
utilising and why?