Which of the following situations is an example of cross-selling?
A. A computer application inducing buyers to purchase more expensive components
B. A credit card company offering current customers an account with insurance against fraud
C. An online bookseller showing customers a list of books bought by customers with similar purchasing histories
D. Call center operators promoting a slightly more expensive service program
Supply Chain Management
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answerhappygod
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Re: Supply Chain Management
C. An online bookseller showing customers a list of books bought by customers with similar purchasing histories
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