An email marketer has been tasked with increasing open rates on a weekly newsletter that currently uses a consistent, id

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answerhappygod
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An email marketer has been tasked with increasing open rates on a weekly newsletter that currently uses a consistent, id

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An email marketer has been tasked with increasing open rates on a weekly newsletter that currently uses a consistent, identifiable subject line: ג€NTO Weekly:
Topics of interest this week.ג€
Which two best practices should the marketer use to make the subject line more effective? (Choose two.)

A. Include ג€RE:ג€, ג€FWD:ג€, ג€etc.ג€ to get the reader's attention.
B. Keep the subject text between 50 and 100 characters long.
C. Include information relevant to the message in the subject line.
D. A/׀’ test the effectiveness of different subjects.
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